Professional Communication Advisors

Helping Leaders and Entrepreneurs ensure their marketing drives business

 
Knowledge Base
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Evaluate your Marketing ROI

Discover how to evaluate the effectiveness of your marketing budget with this comprehensive step-by-step guide.

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Insourcing vs Outsourcing

Discover the pros and cons of insourcing and outsourcing marketing strategies to determine the best option for your business.

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How we work with you

We combine the expertise, skills, and scalability of top marketing agencies with the alignment, understanding, and control of an in-house team.

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Can we help you?

Tailored advice, processes and management that produces visible ROI

The possibilities for companies to connect with their customers are endless - from online advertisements to roundtables and cold-calling. But how can you determine which tactics will truly yield results for your business? The way clients research and make purchasing decisions is constantly evolving, and many businesses lack the necessary support and expertise to effectively market and sell to their clients in the places where they conduct their research. This is where Aedus comes in - we provide the solutions and guidance that  leaders need to overcome these challenges and achieve success.

 

The problems we encounter with leaders before they engage Aedus:

Frustrated Business Owners

"We are uncertain about the return on investment from our marketing efforts. I am uncertain about the specific outcomes we are achieving with our current strategies."

Cost Aware Managing Partners

"We're investing a significant amount of our budget on outsourced marketing agencies. How can I effectively reduce expenses while maximising our return on investment?"

In The Dark Directors

"I am seeking effective marketing strategies to attract a larger clientele. We are in need of expert guidance and assistance in incorporating these strategies seamlessly into our business."

Streamlined Staffing

"I am eager to expand my market presence, but I am unable to afford multiple marketing professionals or expensive agencies. I am in search of someone who can take charge and lead the way."

Embrace a new way to build systems into your business that wins clients. 

We do things a little differently.

At our core, we change the way companies operate by implementing cutting-edge systems that generate business. Unlike traditional marketing agencies, we don't just sell our services. Instead, we provide invaluable guidance and support, working within your organisation to drive tangible results and propel your business forward.

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Helping companies transform marketing into an integral Business Development tool

Aedus helps professional service businesses implement marketing systems, procedures and structures that allow them to create new and wider sales pipelines.

Transparent marketing ROI

We work with you to ensure your business is getting results. Through our experience and the in-depth approach we take to working in your business, we ensure that your company is generating business.

Total Visibility

Transparency is paramount to our relationship with you. We provide regular updates through reporting, face to face meetings and electronic communication to help you understand in plain English where you are making progress and where we can improve.

Create trust with your potential and current clients

Allow Marketing to become a form of education that answers your potential clients questions, streamlines the sales process and earns trust.

Monica Modena

Head of Marketing - A-Game

Monica Modena

Rory's ability to collaborate with our leadership team and provide invaluable input into our business marketing strategy was fundamental to the business growth in 2023. He fully understood our brand identity and aligned his strategy with our long-term goals. The overall communication was great and there was a high level of trust, making the entire process efficient and enjoyable.

Davie Thompson

CEO - Loans at Home

Davie Thompson

Rory was energetic and driven and worked closely with our leadership team who placed great value on his input and expertise into our marketing and communications strategy.

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CEO - Everyday Loans

Jono Gillespie

 Rory went to great efforts to make sure he understood not just what the board needed, but what colleagues at all levels needed. He spent lots of time out and about in branches and in area meetings making sure he understood the business and the people in it. As a result, he was able to advise how best to communicate to each area of the company and also provide feedback about how effective each communication had been.

I’m confident any company working with Rory will get real value from his experience, insights and work-ethic.

Our Principles

Our triple A principles underline all our work with you - Advice, Action and Authority. Through these principles we build an intrinsic faith in your business and brand with current and future clients.

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Our Promises to You

Become a trusted industry voice to your peers, clients and prospects

Streamline marketing costs with trackable marketing ROI

Turn your marketing efforts in to deal driving pipelines

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Request a free consultation and outline strategy

The first step, book a meeting with an Aedus Partner to sit down and discuss where you currently are, what your business goals are and how you are currently driving sales in to the business. Following your initial booking we will send you a prep sheet to ready you for our discovery meeting.

Knowledge Base

Strategy

Harnessing Media Power: A Strategic Approach for Professionals

Power is like a river: a skilled hand channels it to sustain life, but a careless hand lets it flood and destroy – The...
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Affordable Marketing Budget: How Much Should SME Businesses Spend?
Growth

Affordable Marketing Budget: How Much Should SME Businesses Spend?

For small businesses, effective marketing is essential to stay competitive, attract new clients, and maintain steady...
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Case Study: Paid Social Media for A Financial Services Provider – Driving Applications & Growth
Case Study

Case Study: Paid Social Media Success for Financial Services Provider

Client Overview A well-established financial services provider in a regional area sought to expand its customer base...
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FAQs

Transparency is paramount to what we do

Aedus is a leading Strategic Communications Advisory, harnessing the finest external expertise, a diverse range of skill sets, and the flexibility of top marketing agencies. Our unique approach combines the internal alignment, deep brand knowledge, and unparalleled control over marketing strategies and execution that only an internal team can provide.

Aedus specialises in Professional Communications Advisory, setting ourselves apart from typical marketing agencies. We fully immerse ourselves in our clients' businesses, gaining a deep understanding of their unique qualities and structures. This allows us to develop tailored marketing systems and strategies that deliver impressive ROI. If you're looking to outsource individual projects or simply need assistance with one aspect of your marketing, we may not be the right fit for you.